The person responsible within the meaning of the data protection laws, in particular the EU data protection basic regulation (General Data Protection Regulation = GDPR), is:
Address details are displayed as images due to the risk of spam.
Your rights of data subjects
You can exercise the following rights at any time using the contact details provided by our data protection officer:
- Information about your data stored with us and their processing (Art. 15 GDPR),
- Correction of incorrect personal data (Art. 16 GDPR),
- Deletion of your data stored with us (Art. 17 GDPR),
- Restriction of data processing if we are not yet allowed to delete your data due to legal obligations (Art. 18 GDPR),
- Objection to the processing of your data by us (Art. 21 GDPR) and
- Data transferability if you have consented to data processing or have concluded a contract with us (Art. 20 GDPR).
If you have given us your consent, you can revoke it at any time with effect for the future.
You can complain to a supervisory authority at any time, e.g. to the competent supervisory authority of the federal state in which you reside or to the authority responsible for us.
A list of the supervisory authorities (for the non-public sector) with their addresses can be found at: https://www.bfdi.bund.de/DE/Infothek/Anschriften_Links/anschriften_links-node.html.
Collection of general information when you visit our website
the nature and purpose of the processing:
If you access our website, i.e. if you do not register or otherwise submit information, information of a general nature is automatically collected. This information (server log files) includes, for example, the type of web browser, the operating system used, the domain name of your Internet service provider, your IP address and the like.
In particular, they shall be processed for the following purposes:
- Ensuring a trouble-free connection to the website,
- Ensuring the smooth use of our website,
- Evaluation of system safety and stability as well as
- for other administrative purposes.
We do not use your data to draw conclusions about your person. Information of this kind will be provided by us if necessary statistically evaluated in order to optimise our Internet presence and the technology behind it.
Legal basis:
The processing takes place in accordance with Art. 6 Para. * f GDPR on the basis of our legitimate interest in improving the stability and functionality of our website.
Receiver:
Recipients of the data may be technical service providers who act as contract processors for the operation and maintenance of our website.
Storage duration:
The data are deleted as soon as they are no longer required for the purpose of collection. This is generally the case for the data used to provide the website when the respective session has ended.
Provision required or required:
The provision of the aforementioned personal data is neither required by law nor by contract. Without the IP address, however, the service and functionality of our website cannot be guaranteed. In addition, individual services may not be available or restricted. For this reason a contradiction is excluded.
Cookies
the nature and purpose of the processing:
Like many other websites, we also use so-called “cookies”. Cookies are small text files that are stored on your end device (laptop, tablet, smartphone, etc.) when you visit our website.
This gives us certain data such as IP address, browser used and operating system.
Cookies cannot be used to start programs or transfer viruses to a computer. The information contained in cookies enables us to make navigation easier for you and to display our web pages correctly.
Under no circumstances will the data collected by us be passed on to third parties or linked to personal data without your consent.
Of course, you can also view our website without cookies. Internet browsers are regularly set to accept cookies. In general, you can deactivate the use of cookies at any time via the settings of your browser. Please use the help functions of your Internet browser to learn how to change these settings. Please note that some functions of our website may not work if you have disabled the use of cookies.
Storage duration and cookies used:
Insofar as you allow us to use cookies through your browser settings or consent, cookies may be used on our websites. The individual cookies are offered before consent to viewing. If you delete the cookies in your browser settings, the cookie notice will appear again when the page is reloaded, giving you the opportunity to view the individual cookies again.
Insofar as these cookies may (also) concern personal data, we will inform you of this in the following sections.
You can delete individual cookies or the entire cookie stock via your browser settings. You will also receive information and instructions on how to delete these cookies or block their storage in advance. Depending on the provider of your browser, you will find the necessary information in german under the following links:
- Mozilla Firefox: https://support.mozilla.org/de/kb/cookies-loeschen-daten-von-websites-entfernen
- Internet Explorer: https://support.microsoft.com/de-de/help/17442/windows-internet-explorer-delete-manage-cookies
- Google Chrome: https://support.google.com/accounts/answer/61416?hl=de
- Opera: http://www.opera.com/de/help
- Safari: https://support.apple.com/kb/PH17191?locale=de_DE&viewlocale=de_DE
Participation in Affiliate Partner Programs
Within our online offer, we set the following interests (i.e. interest in the analysis, optimization and economic operation of our online offer) in accordance with Art. 6 para. 1 lit. * * f GDPR to the extent necessary for the operation of the affiliate system. In the following, we inform the users about the technical background.
The services offered by our contractual partners can also be advertised and linked on other websites (so-called affiliate links or after-buy systems, if, for example, links or services of third parties are offered after a contract has been concluded). The operators of the respective websites receive a commission if users follow the affiliate links and then take advantage of the offers.
In summary, our online offering requires that we can track whether users who are interested in affiliate links and/or the offers available to us, the offers are subsequently available at the instigation of the affiliate links or our online platform. For this purpose, the affiliate links and our offers are supplemented by certain values, which can be set a part of the link or otherwise, e.g. in a cookie. The values include in particular the original website (referrer), time, an online identifier of the operators of the website on which the affiliate link was located, an online identifier of the respective offer, an online identifier of the user, as well as Tracking-specific values such as advertising media ID, partner ID and categorizations.
The online identifiers of the users used by us are pseudonymous values. This means that the online identifiers do not contain any personal data such as names or e-mail addresses. They only help us to determine whether the same user who clicked on an affiliate link or was interested in an offer via our online offer, perceives the offer, i.e. has concluded a contract with the provider. However, the online identifier is personal to the extent that the partner company and also us, the online identifier is available together with other user data. Only in this way can the partner company tell us whether the user has accepted the offer and we can, for example, withdraw the bonus.
Registration on our website
the nature and purpose of the processing:
When registering for the use of our personalised services, some personal data is collected, such as name, address, contact and communication data (e.g. telephone number and e-mail address). If you are registered with us, you can access content and services that we only offer to registered users. Registered users also have the option of changing or deleting the data provided during registration at any time. Of course, we will also provide you with information about the personal data we have stored about you at any time.
Legal basis:
The data entered during registration are processed on the basis of the user’s consent (Art. 6 para. 1 lit. a GDPR).
If the registration serves the fulfilment of a contract to which the data subject is a party or the implementation of pre-contractual measures, the additional legal basis for the processing of the data is (Art. 6 para. 1 lit. b GDPR). * *
Receiver:
Recipients of the data may be technical service providers who act as contract processors for the operation and maintenance of our website.
Storage duration:
Data will only be processed in this context as long as the corresponding consent is available. Thereafter, they shall be deleted unless there are legal obligations to retain them. To contact us in this context, please use the contact details provided at the end of this privacy statement.
Provision required or required:
The provision of your personal data is voluntary, solely on the basis of your consent. Without the provision of your personal data we cannot grant you access to our offered contents and services.
Provision of chargeable services
the nature and purpose of the processing:
In order to provide services subject to a charge, we will request additional data, such as payment details, in order to be able to execute your order.
Legal basis:
The processing of the data required for the conclusion of the contract is based on Art. 6 para. 1 lit. b GDPR. * *
Receiver:
The recipients of the data may be processors.
Storage duration:
We store this data in our systems until the legal retention periods have expired. In Germany these are generally 6 or 10 years for reasons of proper accounting and tax law requirements.
Provision required or required:
The provision of your personal data is voluntary. Without the provision of your personal data we cannot grant you access to our offered contents and services.
comment function
the nature and purpose of the processing:
If users leave comments on our website, the time of their creation and the user name previously chosen by the website visitor are stored in addition to this information. This is for our security, as we may be held liable for illegal content on our website, even if it has been created by users.
Legal basis:
The processing of the data entered as comments is carried out on the basis of a legitimate interest (Art. 6 para. 1 lit. f GDPR).
By providing the comment function, we would like to make your interaction uncomplicated. The information you provide will be stored for the purpose of processing your inquiry and for possible follow-up questions.
Receiver:
The recipients of the data may be processors.
Storage duration:
The data are deleted as soon as they are no longer required for the purpose of collection. This is generally the case if communication with the user has been completed and the company can infer from the circumstances that the relevant facts have been conclusively clarified.
Provision required or required:
The provision of your personal data is voluntary. Without the provision of your personal data, we cannot grant you access to our comment function.
Newsletter
the nature and purpose of the processing:
Your data will only be used to send you the subscribed newsletter by e-mail. Your name will be entered in order to address you personally in the newsletter and, if necessary, to identify you if you wish to exercise your rights as a data subject.
Your e-mail address is sufficient for receiving the newsletter. When you register to receive our newsletter, the data you provide will be used exclusively for this purpose. Subscribers may also be notified by e-mail of circumstances relevant to the Service or registration (e.g. changes in the Newsletter offering or technical circumstances).
Für eine wirksame Registrierung benötigen wir eine valide E-Mail-Adresse. In order to verify that a registration is actually carried out by the owner of an e-mail address, we use the “double opt-in” procedure. For this purpose, we log the order of the newsletter, the dispatch of a confirmation e-mail and the receipt of the reply requested herewith. Further data will not be collected. The data will be used exclusively for the newsletter dispatch and will not be passed on to third parties.
Legal basis:
On the basis of your expressly given consent (Art. 6 para. 1 lit. a GDPR), we will regularly send you our newsletter or comparable information by e-mail to your specified e-mail address.
You can revoke your consent to the storage of your personal data and its use for newsletter dispatch at any time with effect for the future. In every newsletter you will find a corresponding link. You can also unsubscribe directly from this website at any time or inform us of your revocation via the contact option given at the end of this data protection notice.
Receiver:
The recipients of the data may be processors.
Storage duration:
The data will only be processed in this context as long as the corresponding consent is available. They are then deleted.
Provision required or required:
The provision of your personal data is voluntary, solely on the basis of your consent. Unfortunately, we cannot send you our newsletter without your consent.
contact form
the nature and purpose of the processing:
The data you enter will be stored for the purpose of individual communication with you. For this purpose it is necessary to provide a valid e-mail address and your name. This is used to assign the query and then answer it. The specification of further data is optional.
Legal basis:
The data entered in the contact form is processed on the basis of a legitimate interest (Art. 6 para. 1 lit. f GDPR).
By providing the contact form, we would like to make it easy for you to contact us. The information you provide will be stored for the purpose of processing your inquiry and for possible follow-up questions.
If you contact us to request an offer, the data entered in the contact form will be processed for the purpose of implementing pre-contractual measures (Art. 6 Para. 1 lit. b GDPR).
Receiver:
The recipients of the data may be processors.
Storage duration:
Data will be deleted at the latest 6 months after processing the request.
If it comes to a contractual relationship, we are subject to the legal retention periods according to GERMAN COMMERCIAL CODE and delete your data after the expiration of these periods.
Provision required or required:
The provision of your personal data is voluntary. However, we can only process your request if you provide us with your name, e-mail address and the reason for the request.
Analysis by Google Analytics
the nature and purpose of the processing:
On the basis of our legitimate interests (i.e. interest in the analysis, optimisation and economic operation of our online offer in the sense of Art. 6 Para. 1 lit. f. of the German Civil Code), we act in accordance with the following principles DSGVO) Google Analytics, a web analysis service of Google LLC (“Google”). Google uses cookies. The information generated by the cookie about the use of the online offer by the user is usually transferred to a Google server in the USA and stored there.
Google is certified under the Privacy Shield Agreement, providing a guarantee of compliance with European data protection law (https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active).
Google will use this information on our behalf to evaluate the use of our online services by users, to compile reports on the activities within this online service and to provide us with other services associated with the use of this online service and the Internet. Pseudonymous user profiles of the users can be created from the processed data.
We only use Google Analytics with IP anonymization enabled. This means that the IP address of the user is shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases is the full IP address transmitted to a Google server in the USA and shortened there.
The IP address transmitted by the user’s browser is not merged with other Google data. Users may refuse the use of cookies by selecting the appropriate settings on their browser, however please note that if the opportunity for the input of personal or business data (email addresses, name, addresses) is given, the input of these data takes place voluntarily: http://tools.google.com/dlpage/gaoptout?hl=de.
Further information on the use of data by Google, setting and objection options can be found in Google’s data protection declaration (https://policies.google.com/privacy) and in the settings for the display of advertising by Google (https://adssettings.google.com/authenticated).
Storage period
The personal data of the users will be deleted or anonymized after 14 months.
Google Search Console
We use Google Search Console, a Google service that provides us with a non-personal analysis result of website visitors. The service allows, among other things, the filtering and grouping of data about the use of the website, e.g. by categories such as search query, date or device.
We use the information provided by Google Search Console to evaluate the use of our website and to optimize our website. There is no link of the data with other data sources or a transfer to third parties.
You can view Google’s privacy policy at http://www.google.de/privacy.html.
Google Universal Analytics
We use Google Analytics in the form of “universal analytics”. “Universal Analytics” refers to a Google Analytics process in which user analysis is performed on the basis of a pseudonymous user ID, thereby creating a pseudonymous profile of the user with information from the use of various devices (so-called “cross-device tracking”).
Target group formation with Google Analytics
We use Google Analytics to display ads placed by Google and its partners within our advertising services only to users who have shown an interest in our online services or who have specific characteristics (e.g. interests in specific topics or products determined on the basis of the websites visited) that we transmit to Google (so-called “remarketing” or “Google Analytics Audiences”). With the help of remarketing audiences, we also want to ensure that our ads match the potential interest of users.
Legal basis:
The data is processed on the basis of the user’s consent (Art. 6 para. 1 lit. a GDPR).
Provision required or required:
The provision of your personal data is voluntary, solely on the basis of your consent. If you block access, this may result in functional restrictions on the website.
Profiling:
With the help of the tool WiredMinds the behaviour of the visitors of the website can be evaluated and the interests analysed. In addition an improvement of the Internet offer is made possible. For this purpose we create a pseudonymous user profile.
Embedded YouTube videos
the nature and purpose of the processing:
On some of our websites we embed YouTube videos. YouTube, LLC, 901 Cherry Ave, San Bruno, CA 94066, USA (hereinafter “YouTube”) is the operator of the corresponding plugins. When you visit a page with the YouTube plugin, a connection to YouTube servers is established. This will tell YouTube which pages you are visiting. If you are logged into your YouTube account, YouTube can personally associate your browsing behavior with you. You can prevent this by logging out of your YouTube account beforehand.
When a YouTube video is started, the provider uses cookies to collect information about user behavior.
Further information on the purpose and scope of data collection and processing by YouTube can be found in the provider’s privacy policy, where you will also find further information on your rights in this regard and setting options to protect your privacy (https://policies.google.com/privacy). Google processes your data in the USA and has submitted to the EU-US Privacy Shield https://www.privacyshield.gov/EU-US-Framework
Legal basis:
The legal basis for the integration of YouTube and the associated data transfer to Google is your consent (Art. 6 para. 1 lit. a GDPR).
Receiver:
Calling YouTube automatically triggers a connection to Google.
Storage period and revocation of consent:
If you have deactivated the saving of cookies for the Google Ad program, you will not have to reckon with such cookies when watching YouTube videos. However, YouTube also stores non-personal usage information in other cookies. If you wish to prevent this, you must block the storage of cookies in the browser.
Further information on data protection at “YouTube” can be found in the provider’s data protection declaration at: https://www.google.de/intl/de/policies/privacy/
Third country transfer:
Google processes your data in the USA and has submitted to the EU_US Privacy Shield https://www.privacyshield.gov/EU-US-Framework.
Provision required or required:
The provision of your personal data is voluntary, solely on the basis of your consent. If you block access, this may result in functional restrictions on the website.
Social Plugins
the nature and purpose of the processing:
On our website we offer you the possibility of using so-called “social media buttons”. To protect your data, we rely on the “Shariff” solution during implementation. This means that these buttons on the website are only integrated as a graphic, which contains a link to the corresponding website of the button provider. By clicking on the graphic you will be redirected to the services of the respective provider. Only then will your data be sent to the respective providers. If you do not click on the graphic, there will be no exchange between you and the providers of the social media buttons. Information about the collection and use of your data in social networks can be found in the respective terms of use of the respective providers. More information about the Shariff solution can be found here: http://www.heise.de/ct/artikel/Shariff-Social-Media-Buttons-mit-Datenschutz-2467514.html
We have included the social media buttons of the following companies on our website:
Google AdWords
the nature and purpose of the processing:
Our website uses Google Conversion Tracking. The operating company of Google AdWords services is Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. If you have reached our website via an advertisement placed by Google, Google Adwords places a cookie on your computer. The conversion tracking cookie is set when a user clicks on an ad placed by Google.
If the user visits certain pages on our site and the cookie has not expired, we and Google may recognize that the user clicked on the ad and was directed to that page. Each Google AdWords customer receives a different cookie. Cookies can therefore not be tracked via the websites of AdWords customers. The information collected using the conversion cookie is used to generate conversion statistics for AdWords customers who have opted for conversion tracking. Customers see the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, you will not receive any information that personally identifies users.
Legal basis:
The legal basis for the integration of Google AdWords and the associated data transfer to Google is your consent (Art. 6 para. 1 lit. a GDPR).
Receiver:
Every time you visit our website, personal data, including your IP address, is transferred to Google in the USA. These personal data are stored by Google. Google may share this personal information collected through the technical process with third parties.
Our company does not contain any information from Google that could be used to identify the individual concerned.
Storage duration:
These cookies lose their validity after 30 days and are not used for personal identification.
Third country transfer:
Google processes your data in the USA and has submitted to the EU_US Privacy Shield https://www.privacyshield.gov/EU-US-Framework.
Revocation of consent:
If you do not wish to participate in tracking, you can reject the setting of a cookie required for this – for example via browser settings that generally deactivate the automatic setting of cookies or set your browser so that cookies are blocked by the domain “googleleadservices.com”.
Please note that you may not delete the opt-out cookies as long as you do not wish to record measurement data. If you have deleted all your cookies in your browser, you must set the respective opt-out Cookie again.
Provision required or required:
The provision of your personal data is voluntary, solely on the basis of your consent. If you block access, this may result in functional restrictions on the website.
SSL encryption
In order to protect the security of your data during transmission, we use state-of-the-art encryption procedures (e.g. SSL) via HTTPS.
Contract processors used
The following organisations, companies or persons have been commissioned by the operator of this website to process data:
Paypal.com
woocommerce.com
stripe.com
Changes to our privacy policy
We reserve the right to adapt this data protection declaration so that it always corresponds to the current legal requirements or to implement changes to our services in the data protection declaration, e.g. when introducing new services. Your renewed visit will then be subject to the new data protection declaration.
Questions to the Data Protection Officer
If you have any questions about data protection, please send us an e-mail or contact the person responsible for data protection in our organisation directly:
The privacy statement (original in german) has been prepared with the assistance of activeMind AG, the expert for external data protection officers (version #2019-04-10).
